Videos
The Grosso University YouTube library: sales-training shorts, podcast episodes, webinars and event recaps, filterable by playlist.
June 28, 2026
The 1% Rule: Why Average People Never Become Extraordinary
"What if everything you've been told about success is backwards? The biggest opportunities might be where almost nobody is willing to go." If you want…
June 28, 2026
The Secret to Handling Angry Homeowners
When homeowners become emotional, many sales reps make things worse by getting defensive. Dan Barry explains how to calm situations down and regain control…
June 27, 2026
The Secret to Success? Build Something Different | Entrepreneur Mindset
Most successful entrepreneurs didn't have everything figured out from the beginning. What separated them was a passion for building, a commitment to being…
June 27, 2026
If They Don't Want Your Solution... Does the Price Even Matter?
Most homeowners focus on price. Top sales professionals focus on fit. Here's one simple question that can completely change the direction of a sales…
June 26, 2026
How Homeowners Can Find the Right Contractor Every Time | Industry Game-Changer
What if homeowners had an unbiased way to find the best contractor for their project? One industry leader set out to create exactly that—and it could change…
June 26, 2026
The Bold Sales Move That Changed Everything
A homeowner demanded a price and refused to watch the presentation. So Dominic dumped his entire demo kit onto her table. What happened next is a masterclass…
June 25, 2026
How Technology Is Transforming the Home Improvement Industry | Industry Expert Insights
The home improvement industry has been the Wild West for years... but that's finally changing. Discover how technology, transparency, and better homeowner…
June 25, 2026
The BIGGEST Mistake Sales Reps Make with Difficult Customers
When homeowners say, "Just give me a price," many sales reps immediately cave. That's usually a mistake. Learn why shortening your process often destroys…
June 24, 2026
I Opened the Door and Saw a Swastika Tattoo... Here's What Happened
What do you do when a prospect immediately makes you uncomfortable? Dan Barry shares one of the most challenging sales appointments of his career and explains…
June 23, 2026
Emotional Control Is NOT Optional in Sales | Home Improvement Sales Tips
Every home improvement sales rep eventually encounters difficult homeowners. The difference between top performers and average salespeople isn't product…
June 22, 2026
The Missing Link Between Vision and Success | Goal Setting That Works
"Your vision means nothing without goals. And your goals mean nothing without action." Success doesn't happen by accident. It happens when you identify the…
June 21, 2026
Before CRMs Existed, He Built One From Scratch
"What if I told you one of the first CRMs was built before anyone even knew what a CRM was?" Whether you're in home improvement sales, business ownership,…
June 21, 2026
The Follow-Up Call That Changed Everything | A Sales Career Lesson
"Most people think success comes from one big moment. In reality, it often comes from relationships you built years ago." For home improvement sales…
June 21, 2026
Why Homeowners Think Every Contractor Is the Same (They're Wrong)
"One of the biggest mistakes sales professionals make? Assuming competitors sell the exact same thing." If homeowners believe every company offers the same…
June 21, 2026
They Saw the Future Before Everyone Else | A Lesson in Technology & Opportunity
"Imagine showing someone an iPhone in 1985. That's what early technology pioneers experienced when they demonstrated the future." For home improvement sales…
June 21, 2026
Why Every Top Performer Needs a Vision Board | Goal Setting & Success
"Want to know why some people achieve their goals faster than others? They see them every single day." Whether you're building a sales career, growing a…
June 20, 2026
The Easiest Sale in History? Early Solar Sales Were Wild
"Imagine selling a product where the customer gets 85% of the cost back. Would you even need to be a closer?" Whether you're in solar sales, roofing sales,…
June 20, 2026
Why Most Goals Fail: No Plan, No Progress | Goal Setting Success
"Most people don't fail because their goals are too big. They fail because they never create a plan to get there." Whether you're trying to improve your sales…
June 19, 2026
Why Personality Beats Technology Every Time | Rick Grosso's Sales Secret
"Rick Grosso wasn't a tech expert... but he could sell an entire room on technology in minutes." For home improvement sales professionals, leaders, business…
June 19, 2026
The Secret to Personal Transformation: Accountability | Goal Setting & Success
"Want to transform your life? Your goals don't change you—your accountability does." The life you want is possible—but you have to commit to becoming the…
June 18, 2026
The Leadership Trait That Changes Lives | Rick Grosso's Lasting Impact
"What separates great leaders from everyone else? They help people see potential in themselves that they can't yet see." If you're a sales leader, business…
June 18, 2026
Why Deadlines Drive Success | The Secret Your Subconscious Mind Already Knows
"Ever notice how your house gets spotless an hour before guests arrive? That's the power of a deadline." Without a deadline, goals become wishes. With a…
June 17, 2026
The Hidden Objection Costing You Sales
"What if the homeowner's real objection isn't price... it's fear of missing out?" Learn how to isolate the real objection, create clarity, and help homeowners…
June 16, 2026
The Cheapest Contractor Isn't Always the Best Choice | Home Improvement Sales
"Homeowners will get multiple bids. The question is: what happens when one comes back at HALF your price?" Learn how to position your company as the trusted…
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