Stop Discounting Your Home Improvement Jobs | Sales Advice from Dominic Caminata Video page
More videos
-
Stop Discounting Your Home Improvement Jobs | Sales Advice from Dominic Caminata
-
Homeowners Buy on Emotion, Not Logic | Contractor Sales Advice from Dominic Caminata
-
Profitability Fixes Every Problem in Your Home Improvement Business | Dominic Caminata
-
Why Most Home Improvement Sales Reps Suck at Negotiating (And How to Fix It) | Dominic Caminata
-
How to Sell Financing When Homeowners Say “Not Right Now” | Dan Coomes-Barry
-
Why Financing Is the Most Powerful Tool in Home Improvement Sales | Dan Coomes-Barry
-
The Moment Sales Became Real | Building Trust at the Kitchen Table
Most home improvement companies are killing their margins with unnecessary discounts.
In this YouTube Short, Dominic Caminata, CEO of Grosso University, explains why prospects should never buy just because of a discount.
Homeowners should buy because:
They trust your company
They trust the sales rep
They actually want the product or service
Discounts should only be a small nudge, not the reason the deal closes.
This clip is pulled from an educational training focused on selling with confidence instead of desperation, specifically for home improvement, remodeling, roofing, HVAC, and home services companies.