GROSSO UNIVERSITY

Elite In-Home Sales Training for Home Improvement Professionals

Close more jobs with the proven sales methodology training system that home remodelers have been using for decades.

#1 Sales Training Group in Home Improvement
5-Star Rating With Over 272 Client Reviews
Legendary Training For The Modern World

Upcoming Home Improvement Sales Training Events

MasterClass

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Location: Zoom

Next Event: May 12, 2025 at 1:00 PM CDT

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Closers Camp

Next Closers Camp Begins In

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Location: Madison, WI and Zoom

Next Event: July 7, 2025 at 10:00 AM CDT

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GROSSO UNIVERSITY

Hear From Our Actual Customers

See why business owners everywhere trust Grosso University with their team members.

J Neece
September 2024

Grosso University's Sales Academy Masterclass is by far the best training program on the planet. Dan and Dominic take you on a 2 week ride to becoming the best top sales performer in your industry. Get ready for the most amazing, intense and impacful life training by world class trainers!

Anthony Rivas
April 2024

The training at Grosso has showed us to become better closers in a stealthy way. Dan has been great and appreciated his patience. 🙏🏽

Brian Thompson
June 2022

Awesome program! Game changer for our sales team. Very thorough and detailed.

Gustavo Cardenas
January 2024

Great training program, with Dan Coomesbarry as a teacher. He explains everything clearly and I would definitely recommend it

Brandon Smith
October 2024

The training was absolutely amazing! It was very in depth, and increased my confidence in delivering a masterful presentation!

dominic cariveau
August 2022

Great experience. Come in with a open mind and learning attitude and you will see crazy amounts of growth in yourself. Daniel and Corwin are amazing teachers!

Alexander Cook
March 2024

Dominic provided our leadership team with an impactful training during our annual conference. Each time I’ve heard him address a group I leave with several pages of notes. Glad that we are partnered with him and his training platform!

JURA JANDROKOVIC
June 2023

Even if you have been in sales for years this program gives you the edge to really get to another level in your field.

Deanna Ware
March 2024

This is a great training to sharpen selling skills!

Mandi Wloch
April 2022

Most extensive sales training I’ve been apart of. Dan and Corwin make the academy more personal and easy to talk to. Breaks everything down with you and helps comprehension. Real with you

Candy Thomas
March 2022

Its was awesome and incredibly hard. Its like sales bootcamp with daily mental burpes.

Erik Nelson
December 2024

Dan is very knowledgeable and entertaining. Solid training.

William Monreal
January 2024

Definitely worth your time. Dan did an amazing job, ready to use this new knowledge and put it to the test.

Bill Schiller
April 2023

As a long time sales professional, trained for most of my career in B2B selling, the Grosso system cements the psychology and tactics of in-home remodeling services selling for me. I was able to identify holes in my closing approach while at the same time embracing my creative, collaborative style. While the system has many familiar parts from many other trainings I have gone through, it's tips on objection take-aways and explanations of customer investment incentives unlocked the secrets of 40%+ close rates for me. Thanks Daniel for an affirming coaching 2 weeks.

Matt Snyder
June 2021

Chad Howman is a game changer. His straightforward no B.S. approach and commitment to purely getting things done is exactly what we need and he delivers. In our very first online meeting he discovered a solution to a problem that more than paid for the 6 months fee for hiring him. We are excited to see all the additional ways he will bring more Value and help take our organization to a whole new level. If you are looking for the typical weak, superficial, templated coaching that's available everywhere, then Don't call Chad and Don't waste his time. Only reach out to Chad if you are looking to truly take your company to the next level and appreciate a customized solution approach delivered by a coach executing at the Top of his Game.

J Neece
September 2024

Grosso University's Sales Academy Masterclass is by far the best training program on the planet. Dan and Dominic take you on a 2 week ride to becoming the best top sales performer in your industry. Get ready for the most amazing, intense and impacful life training by world class trainers!

Anthony Rivas
April 2024

The training at Grosso has showed us to become better closers in a stealthy way. Dan has been great and appreciated his patience. 🙏🏽

Brian Thompson
June 2022

Awesome program! Game changer for our sales team. Very thorough and detailed.

Gustavo Cardenas
January 2024

Great training program, with Dan Coomesbarry as a teacher. He explains everything clearly and I would definitely recommend it

Brandon Smith
October 2024

The training was absolutely amazing! It was very in depth, and increased my confidence in delivering a masterful presentation!

dominic cariveau
August 2022

Great experience. Come in with a open mind and learning attitude and you will see crazy amounts of growth in yourself. Daniel and Corwin are amazing teachers!

Alexander Cook
March 2024

Dominic provided our leadership team with an impactful training during our annual conference. Each time I’ve heard him address a group I leave with several pages of notes. Glad that we are partnered with him and his training platform!

JURA JANDROKOVIC
June 2023

Even if you have been in sales for years this program gives you the edge to really get to another level in your field.

Deanna Ware
March 2024

This is a great training to sharpen selling skills!

Mandi Wloch
April 2022

Most extensive sales training I’ve been apart of. Dan and Corwin make the academy more personal and easy to talk to. Breaks everything down with you and helps comprehension. Real with you

Candy Thomas
March 2022

Its was awesome and incredibly hard. Its like sales bootcamp with daily mental burpes.

Erik Nelson
December 2024

Dan is very knowledgeable and entertaining. Solid training.

William Monreal
January 2024

Definitely worth your time. Dan did an amazing job, ready to use this new knowledge and put it to the test.

Bill Schiller
April 2023

As a long time sales professional, trained for most of my career in B2B selling, the Grosso system cements the psychology and tactics of in-home remodeling services selling for me. I was able to identify holes in my closing approach while at the same time embracing my creative, collaborative style. While the system has many familiar parts from many other trainings I have gone through, it's tips on objection take-aways and explanations of customer investment incentives unlocked the secrets of 40%+ close rates for me. Thanks Daniel for an affirming coaching 2 weeks.

Matt Snyder
June 2021

Chad Howman is a game changer. His straightforward no B.S. approach and commitment to purely getting things done is exactly what we need and he delivers. In our very first online meeting he discovered a solution to a problem that more than paid for the 6 months fee for hiring him. We are excited to see all the additional ways he will bring more Value and help take our organization to a whole new level. If you are looking for the typical weak, superficial, templated coaching that's available everywhere, then Don't call Chad and Don't waste his time. Only reach out to Chad if you are looking to truly take your company to the next level and appreciate a customized solution approach delivered by a coach executing at the Top of his Game.

FEATURES

Who is Grosso University

Grosso University is the leading provider of sales training and growth strategies for home improvement companies, built on the legendary teachings of Rick Grosso. We offer comprehensive sales training programs designed to enhance profitability and operational efficiency. Led by industry veterans Dominic Caminata, Matt Burke and Dan Coomes-Barry, our business coaching and in-home sales training empowers teams to close more deals and thrive in even the most competitive markets. Join Grosso University to unlock your business’s full potential and achieve lasting success.

Optimize and standardize your sales training processes

Master advanced sales strategies quickly

Close more deals with confidence

Unlock scalability and boost profitability

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Grosso University Sales Training Solutions

Transform your home improvement business with expert sales training solutions. Elevate your team’s skills, boost in-home closing rates, and develop sales leaders who can drive lasting growth and success.

Sales Academy

Boosts sales performance and maximizes profitability through expert training.

Sales Leadership

Transforms managers into effective leaders, driving team success and growth.

On-Site Training

Enhances team skills with hands-on learning and real-world application.

Learning Center

In-Home Sales Training Resources

Explore our collection of expert resources designed to help you master in-home sales techniques and grow your business.

Jordan Belfort

The real Wolf of Wall Street discusses: How to identify and define sales rep vs sales management ...

The Power of Sales Leadership: Buildi...

A successful sales team doesn’t just happen—it’s built through strong leadership, consisten...

TESTIMONIALS

Grosso University Video Testimonials

Watch real success stories from businesses transformed by Grosso's sales training.

Windows Plus

Nothing Works Like This

I'm at my 6-week mark, and you never know what to expect. Being able to ask questions and interact live is extremely helpful. I knew it was good, but I didn't know it was this good. After 15 years in the Marine Corps and attending 10 sales schools, I’ve never seen anything like this.

Mark Mason

6 Weeks On The Team
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Krumwiede Home Pros

Respond Without Thinking

Respond instinctively and master overcoming objections. The Grosso Bootcamp is an invaluable tool for keeping your skills sharp. Whether you're new to the 10-step process or looking to refine your techniques, this bootcamp will help boost your sales. I highly recommend it for anyone serious about increasing their results.

Sales Team Member

7 Years Of Experience
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New South Window Solutions

Effectively Go Up Against Competition

This event was one of the most engaging I’ve attended in a long time, keeping me focused from start to finish. I took plenty of valuable notes that I can’t wait to bring to our sales meeting on Monday. The content was structured with practical, easy-to-implement strategies that fit seamlessly into our daily practices.

Dave Meehan

Tampa Market President
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Remodel USA

Best Sales Training Seminar

My favorite part was focusing on team and personal goals while using the right tools to succeed. I’ve attended other industry sales seminars, but this was by far the best sales training seminar I’ve been to. Dominic’s in-depth research on our products made the training even more informative and impactful.

Faith Freming

Regional Manager
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Proud Sponsors of Grosso University

Our valued sponsors proudly support Grosso University events, helping elevate home improvement businesses through expert sales training.